January 2013

Instructor: Anna Koon

Photo by Danielle ShamlainAt the start of every year do you resolve to pursue a creative career or take your career to the next level, only to find a dozen reasons why you can’t accomplish your dream?

Instructor: Anna Koon

This two-day intensive offers a comprehensive overview of all you need to know to start up a creative career or take your career to the next level.

February 2013

Instructor: Matt McKee

Visual documentation of your artwork is necessary if you want to develop your art career. Artists use photographs for online marketing, printed materials, and to find new exhibition opportunities-the more visually stunning the images the better.

Instructor: Anna Koon

This two-day intensive offers a comprehensive overview of all you need to know to start up a creative career or take your career to the next level.

March 2013

Instructor: Kathleen Robey

Handling the financial aspects of your creative career can be daunting.

Kathleen, a CPA with 28 years of experience is here to help!

This workshop will cover topics like: deductions for creative entrepreneurs, year-round bookkeeping, to incorporate or not to incorporate, sales taxes, and what you can do to minimize being (gasp!) audited.

April 2013

Instructor: Scott Cipolla

Photo by Danielle ShamlianOne of our most popular workshops, Scott covers how to find and approach galleries that would be the right fit for your work, how to create a professional, dynamic portfolio, and how to make your work-no matter what medium-ready for display.

Please bring 3-5 examples of your artwork. Can either be original works or images.

Monday, April8 6:30-9pm

Instructor: Anna Koon

This two-day intensive offers a comprehensive overview of all you need to know to start up a creative career or take your career to the next level.

May 2013

Instructor: Scott Cipolla

Photo by Danielle ShamlianThis workshop will cover all things on paper: how to write a successful artist statement, bio, press release, along with other key written materials for everything from gallery packets to grant submissions.

Developing professional materials such as contracts will be discussed, along with understanding your rights as an artist.

June 2013

Instructor: Anna Koon

We live in a brand-driven society and as the creative market becomes more saturated it is up to you to make sure you stand out.

This workshop will cover what branding means for a creative entrepreneur, and how developing a brand using simple and inexpensive measures can help you reach your targeted audience-the people who are buying your work or the people you want to sell to.

July 2013

Instructor: Anna Koon

Perfect for artists who are fairly new at publicly displaying and selling their work, or for those who feel they could use some refreshers, this workshop will cover all you need to know to make any weekend art event a successful experience for both you and your customers.

Time is allotted for tackling your questions and concerns, so that each participant walks away with a confident strategy.

Monday, July15 6:30-9pm

September 2013

Instructor: Scott Cipolla

How to determine a price for your work is a challenge for any artist.

This workshop will cover strategies for easily developing a confident price range-knowing you are not overcharging or underselling.

Participants will gain a clear plan for how to price work on an ongoing basis. Please bring 1-3 examples of your artwork. Can be either original works or images.

Monday, September 9 6:30-9pm

October 2013

Instructor: Anna Koon

This two-day intensive offers a comprehensive overview of all you need to know to start up a creative career or take your career to the next level.

Instructor: Scott Cipolla

The catchphrase “Fake It to Make It” means that in order to become successful, one must present him or herself as already having success.

This workshop covers the great value of networking-reaching the people who are going to help you through mentoring, partnerships, or offering new opportunities to you.

Learn how to give a dynamic elevator speech, how to approach key people with assurance, and how to have strong communication and confidence whenever you present yourself to the world.

Monday, October 21 6:30-9pm

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